In my role as chair of PM Forum in the West Midlands, I helped organize an interesting event recently in Birmingham. Entitled 'Blogging & podcasting - making social media work for your firm', it explained why professional services firms should embrace Web 2.0 tools. It was led by social media expert and founder of Custom Communication, Matthew Yeomans.
As well as running Custom Communication, Matthew organizes the excellent annual event Blogging 4 Business. The 2007 event, which is due to take place on April 4 at the Grosvenor Marriott in London, will showcase how top companies are using social networks, blogs, podcasts and other Web 2.0 tools to reach their customers and employees.
If you're interested in going, we've negotiated a special 15% discount for PM Forum members and colleagues. Simply follow this link to register and enter the code 'b4b07'.
Finally, follow this link to download Matthew's slides from the event, which containing some fascinating links.
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